I hear a lot of women say, “I should be able to style myself!”
My reply is always, “Huh? Why?!”
You wouldn’t fix your own roof after watching an Instagram reel. And you wouldn’t rewire your own kitchen from a YouTube video. You hire the expert, pay the fee, and get your time back.
But for some reason you open your closet every morning and try to figure out style alone. Which is crazy because most of us are used to outsourcing at least some portion of our lives:
Healthcare
Cleaning
Meal Prep
Childcare
Lawn care
Pool maintenance
Home repairs
The rule is simple: if it costs time or risks damage, you hand it off.
My most successful clients realized their closet does both. It costs them time and confidence every single day, and they know their time is too precious for that.
the diy approach
I’ll bet you’ve saved outfits on Pinterest to try and DIY. Or bought what an influencer wore on TikTok hoping you’d look just as good. Watching from the shadows then emulating when you’re ready.
But those approaches fail every time. And they should. You are not the woman you’re copying. Different body, different coloring, different personality. Those clothes are meant for her - not for you. And it’s why you feel defeated when you copy her.
Stop white knuckling it with years of trial and error that still isn’t working.
“It’s too expensive.”
One of the biggest lies women tell themselves is that a stylist will cost them too much money. So we developed the “Style Money Wasted” formula to show you how much your DIY styling is really costing you.
Let’s run some numbers based on a typical client of ours.
Hours per month spends on styling, shopping, and returns: 20
Money spent on clothes (in 1 year) that are never worn: $3,000
Cost per hour ((salary)$156,000 ÷ 2,080): $75
Yearly ‘Style Money Wasted’ Formula:
[(Monthly Style Hours x 12) x Cost Per Hour] + Cost of Clothes Not Worn
The math:
[(20*12) x $75] + $3000 =
[240 x $75] + $3000 =
$18,000 + $3,000 =
$21,000
Twenty. One. Thousand. Dollars. In just one year. And these clients don’t feel like they’ve even made a dent in styling themselves.
Try the formula for yourself.
How much money are you wasting on self styling?
“This is AMAZING. I should’ve done it a long time ago.”
That’s the sentence we hear the most. Because what changes isn’t just your clothes, it’s the time you save and the confidence that comes with it.
We receive daily texts, DMs, and emails from clients gushing over their outfit compliments, confidence boosts, and promotions.
Yes, promotions. Because it turns out that when you begin dressing like you own the room it boosts your confidence, and you’re finally seen as a peer and leader, so opportunities fall in your lap, and promotions (or new jobs or better referrals, or more money) begin flowing in.
You already delegate everything that you’re not an expert in, it’s time to do the same with style. Saving money and looking better? That’s a win/win.
Apply for Style Concierge today. Let’s overhaul your closet and finally check style off your ‘to do’ list.
